![]() What’s more, is that the browser is tracker-free and even has a built-in adblocker for a seamless user experience. Sharing Popshot links with friends on its built-in chat screen made the whole experience a lot more convenient. I played with Popshot for a while, and to be honest, in the beginning, the experience seemed a little odd.īut it totally made sense in cases like shopping or picking restaurants, especially picking something to do in a group. These statistics strengthened our belief in the product we were building and the problem we aimed to solve for users and developers today." Popshot is a boon for a group of people planning something Additionally, we realized that with an average user getting more than 50 push notifications daily with only 2-3 conversions, this data gives a grim picture of the overcrowded nature of our smartphones and our mind space, and Popshot wants to clear the clutter for users giving them control of their phone storage, the content they consume, and an ad-free experience on the web. He also shed light on the stats pertaining to retention of apps by a user on their device, “Around 30 percent smartphone users have low retention to the apps, uninstalling inactive apps in the first month itself. He further added, “We understood that on average, Indian smartphone users install an average of around 51 apps on their phone (consuming around 3 GB of space on average), and use over 40 apps on a monthly basis, and the active apps for daily use are limited to an average of 6-10.” "The nature of the app is built around smart functionality – be it in Browsing through Web Apps, Saving and Accessing content through Live Screenshots and Chatting on top of content itself (as if your screen becomes social).” ![]() “Popshot redefines the way we consume and communicate on the web," according to Mulani. In a world cluttered with apps on app stores on both Android and iOS, we wanted to know what Popshot, as an app, is trying to solve. He further added, “Moving from our primary inception point to enable instant communication on top of visual (video or static) content, our next key objective was to make this content not only shareable by the sender but also instantly accessible by the recipient – and that was the game-changing moment for us.” What is Popshot trying to solve? ![]() It’s then we realized the difficulty to gather feedback on video visuals, and that’s what pushed the team to think about the possibility of communicating beyond just video but on top of all visual content on the World Wide Web,” Anish Mulani said. “Popshot was conceived at a garage office during a brainstorming session where we were gathering feedback on an animated video clip. How did the idea of Popshot come into existence? Popshot is a boon for a group of people planning something.How did the idea of Popshot come into existence?.We were curious to know how a person who has spent two decades of his life in the field of video production suddenly decided to make a revolution in the way we browse the web. Before building Popshot with co-founder Marc Miance, he’s worked for over 20 years in the field of advertising, animation, and VFX industry and has produced content across the film and experience-based entertainment industry. We spoke with the mastermind that came up with this unique way of tweaking our browsing experience - Anish Mulani, the India CEO of Popshot. Along with that screenshot, it saves a link too, which helps in quickly going back to that webpage - acting similar to a Pinterest page, but without all the hassle of going through a separate website altogether. Popshot allows users to capture screenshots of whole webpages, but not just that. This is where a unique browser called Popshot helps save the day. While browsing the internet, we stumble across many things - memes we like, an interesting ad, a video, something to gift someone, a cool holiday destination, a restaurant to explore - so many things!īookmarking these pages may not be the best solution always, and taking screenshots means nothing if you can't go back to the exact same URL all over again.
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